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ARA Women in Rental and Young Professional Network conferences hit all the right notes

by Connie Lannan & Brock Huffstutler

ARA Young Professional conference attendee Morgan Engel of Shafer Equipment Rental, Chambersburg, Pa., left, with conference speaker Galen Emanuele.

ARA Young Professional conference attendee Morgan Engel of Shafer Equipment Rental, Chambersburg, Pa., left, with conference speaker Galen Emanuele.

The American Rental Association (ARA) Women in Rental and Young Professional Network (YPN) conferences, held concurrently at The Scott Resort & Spa in Scottsdale, Ariz., Nov. 29-30, offered just what attendees were looking for — valuable networking, inspiration and insight into how to bring their best selves to both their personal and professional lives.

The two conferences offered combined receptions, meals and optional social activities, including hiking up McDowell Mountain, taking a pedal bike tour of historic Scottsdale, having a yoga experience, shopping or taking part in a “giving back” project. Women in Rental Conference attendees were able to help a local women’s domestic abuse shelter and YPN Conference attendees assisted active military abroad.

Dynamic speakers led interactive sessions that offered thought-provoking perspectives and problem-solving skill sets:

  • At the Women in Rental Conference, Sara Frasca presented “The 3 Core Mindsets of Innovation.” Her workshop armed attendees with new, practical tools and fresh ideas for tackling problems and seizing opportunities.
  • At the YPN Conference, Galen Emanuele presented “Transforming Impact: Next Level Leadership, Culture & Feedback.” His workshop showed attendees how to be effective leaders and impact others.
ARA Women in Rental conference attendee Debbe Clager of Rental Time General Rental Center, Gibsonia, Pa., right, with an industry peer.

ARA Women in Rental conference attendee Debbe Clager of Rental Time General Rental Center, Gibsonia, Pa., right, with an industry peer.

“The conference was phenomenal and the resort was beautiful — I met some really great professionals and I hope to continue connecting with those individuals in the future,” says YPN conference attendee Morgan Engel, chief operating officer, Shafer Equipment Rental, Chambersburg, Pa. “The ARA staff went above and beyond to make this a conference comfortable, fun and valuable for us all. Galen Emanuele’s speaking session was a blast! He had each one of us participating, engaging with one another and laughing. He discussed the importance of culture and gave tools to develop and maintain the culture you desire within your company. My main takeaway is something so simple: ‘Culture is the core of your company and vital for retaining great employees.’ I have a new, deeper understanding.”