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Rental Software Series: Quipli

By Steve Campbell

December 1, 2023

The exact number of companies that offer equipment and event rental-specific software changes as companies enter and exit the market, but today there are more than 30 companies to choose from.

To help readers navigate through the variety of options when it comes to equipment and event rental-specific software, Rental Management is producing this Rental Software Series, which will provide profiles of software suppliers on a regular basis. This month, we profile Quipli, Atlanta.

Company name: Quipli

Company location: Atlanta

Number of employees: 20

Year the company was founded: 2020

Founder: Kyle Clements

Target customers: Independent equipment rental companies in the U.S. and Canada, particularly those with one to five locations.

What makes your product “rentalspecific”?: “We believe deeply in the power of focus, and equipment rental is our sole focus. We are highly customer-centric in our software development methodology, and have a process to bring the ‘voice of the customer’ into every new feature we build. We have custom-built our platform with the needs of equipment rental companies in mind like maintenance scheduling and inventory management to see what equipment is available and when,” says Kyle Clements, CEO.

What do you believe are three key reasons an equipment rental company should be using rental-specific software?: “Generally speaking, vertical software that is custom-made for the equipment rental industry — like Quipli — is more advantageous than broad-use horizontal software. Its tailored functionalities and streamlined processes cater specifically to the unique needs and complexities of equipment rental operations. Specifically, one: quick onboarding of staff; two: enhanced equipment utilization; and three: streamlined transaction processing,” Clements says.

How does your product make a rental company more efficient?: “On average, we take a 10-minute manual transaction and turn it into an easy 60-second experience that can be done digitally or in-person, saving you and your team countless hours every week. Real-time updates and a mobile-responsive design eliminate the need for manual status tracking, freeing up your team to focus on what matters most: providing excellent service to your customers, whether that be in the office or from your phone,” Clements says.

Why should a rental company choose your software?: “By selecting Quipli, you’re embracing the spirit of innovation and growth. Our equipment rental platform brings a fresh perspective to equipment rental software, backed by exceptional customer support. With Quipli, you’re choosing a partner that combines innovative technology with a humble willingness to learn and improve. Check out our reviews to see how we’re more than just a vendor — we want to be an extension of your team and business to help you win,” Clements says.

What is the estimated training time needed for a new rental company employee to effectively learn how to use your software?: “Quipli’s user-friendly design and intuitive interface ensure that new employees can become proficient in using the software within a matter of hours. Our commitment to simplicity and ease of use makes the learning process a smooth and empowering one,” Clements says.

What do you think is next for rental-specific software?: “We believe three core vectors will unlock meaningful advances in the equipment rental world: leveraging artificial intelligence (AI) throughout the customer experience; better harnessing, capturing, and using data effectively; and fully integrated telematics to optimize the revenue and useful life of equipment,” Clements says.

View the Rental Management Software Series library

Rental Management will profile a rental software company in each issue. This profile will include basic information about the company, a written article and a video. Click here to view the entire Software Series library of articles and videos as they are published. The videos are also available on Rental Management‘s YouTube channel, which you can find by clicking here.

ARA Rental Software Reviews available to ARA members

The American Rental Association (ARA) has created ARA Rental Software Reviews, an online tool available exclusively to ARA members via

Members can access the tool by clicking here.

The tool is generated from an ongoing survey of ARA members, which asked members to rate their current rental software system as well as the importance of common rental-specific software features.

The tool includes survey results detailing features ARA members are using, features ranked by importance, market share according to reviews, software comparisons, software reviews and software feature comparisons.

Reports also can be filtered by industry segment and by the size of rental company.