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How secure is your yard and facility?

First, get a good idea of what security issues might be lurking at your operation. “Pick an evening — just after dusk is best — and park in front of your business while it’s closed and just study what you see. The best security practices may still not stop theft, but if we make it as difficult as possible, they will move on to something easier,” Craddock says.

Veteran event rental operators: Always learning, embracing new technologies, adapting to change

While their paths into the event rental market might have been different, American Rental Association (ARA) 2021 Rental Hall of Fame recipient Tim Maloney Sr., CERP, president, Canton Chair Rental, Canton, Ohio; John Clarke, president, Ace Party & Tent Rental, Port Washington, N.Y.; and Jason Campisi, CEO, South Jersey Party Rentals, Pennsauken, N.J., all share similar traits.