Article10 min read Apr 4, 2024Finding the right marketing strategyMany rental store owners have found a wide variety of ways to market their businesses to potential and current clients. Here’s a glimpse of the strategies being utilized by some owners that are proving effective for their operations. READ MORE ADD TO CART
Article11 min read Apr 3, 2024Colorado Party Rentals is pushing the envelopeBeing the ‘best’ requires ‘upping our game’ READ MORE ADD TO CART
Article9 min read Apr 3, 2024Marketing your business for resultsWhen marketing your business, you need to think of the overall purchase funnel concept and look at how people search when they are shopping for something, according to David McBee, internet marketing consultant with DavidMcBee.com, based in Olathe, Kan. READ MORE ADD TO CART
Article8 min read Mar 25, 2024Texas’ Dot’s Rentals & Sales: A place where women have always led the wayDorothy “Dot” Williford, owner, Dot’s Rentals & Sales, is considered a legend in her time to the folks in Texarkana, Texas. See how Williford, who just turned 91 on March 8, is cementing her company’s legacy as a women-owned-and-operated, customer service-focused business with the addition of her daughter and granddaughter. READ MORE ADD TO CART
Article3 min read Mar 14, 2024Brian Richardson reflects on the show, looks forward with brand-new programsGreetings, ARA Region Two. Spring is right around the corner here in the mid-Atlantic and I know you are all gearing up for what I hope will be another busy season. As you do, I want to offer some quick personal reflections on last month’s The ARA Show™ and mention some new initiatives that you’ll want to be in the loop about. READ MORE ADD TO CART
Article7 min read Mar 14, 2024Developing leaders through rentalJoe Walker's family event rental business, Your Event Party Rental in Plymouth, Mich., does more than create spectacular events for his clients. It also serves as a training ground for developing the leadership skills of the young people he employs. See how. READ MORE ADD TO CART
Article6 min read Mar 14, 2024Shaping the future of rental over in the bayou“Shaping the future of rental” was the theme of The ARA Show™ 2024 in New Orleans, and members from the Southeast — ARA’s Region Three — showed up in force to network and learn from peers, industry experts and vendors. READ MORE ADD TO CART
Article14 min read Mar 4, 2024Veteran event rental operators: Always learning, embracing new technologies, adapting to changeWhile their paths into the event rental market might have been different, American Rental Association (ARA) 2021 Rental Hall of Fame recipient Tim Maloney Sr., CERP, president, Canton Chair Rental, Canton, Ohio; John Clarke, president, Ace Party & Tent Rental, Port Washington, N.Y.; and Jason Campisi, CEO, South Jersey Party Rentals, Pennsauken, N.J., all share similar traits. READ MORE ADD TO CART
Article1 min read Feb 25, 2024Last call to apply for scholarships — deadline is March 4Monday, March 4, is the deadline to apply for a share of the $143,000 in scholarships being offered through the ARA Foundation and its affiliate partners for the 2024-2025 school year. READ MORE ADD TO CART
Article5 min read Feb 25, 2024The equipment rental industry gathers in New Orleans for The ARA Show 2024The ARA Show™ 2024 at the Ernest N. Morial Convention Center in New Orleans offered plenty of opportunities to connect. READ MORE ADD TO CART
Article1 min read Feb 21, 2024ARA Foundation Charity Auction was full of fun and fundraisingTuesday evening’s ARA Foundation Charity Auction and Reception was a fun time that raised a record $206,500 to help continue the ARA Foundation and its programs. READ MORE ADD TO CART
Video00:00:36 Feb 9, 2024Introducing the new RubbleCrusher RCS48T ScreenThe latest in compact, mobile screening technology allows you to separate recycled aggregate products derived from C&D waste materials. READ MORE ADD TO CART
Article5 min read Jan 30, 2024More than $1 million in equipment recovery nets officer awardDetective Sgt. Greg Hinchliffe with the Collier County Sheriff’s Office in Naples, Fla., to receive the ARA Insurance/National Equipment Register (NER) Daniel Pearson Law Enforcement Award at The ARA Show 2024. READ MORE ADD TO CART
Article2 min read Jan 28, 2024Does your company need to submit Beneficial Ownership Information?Many companies doing business in the U.S. are required to report information about the individuals who ultimately own or control them to the U.S. Dept. of the Treasury’s Financial Crimes Enforcement Network. READ MORE ADD TO CART
Article11 min read Jan 25, 2024New rental operators share challenges, hopes and winsNever having been in event rental didn’t stop Matt and Kendall Moretz with The Festive Elk in Boone, N.C.; Kelli Crosby with Sugar Moon Mobile Bar Co. in Colorado Springs, Colo.; nor Mike and Spencer Henle with Twin Cities Tent & Event Rental in St. Paul, Minn., from joining the industry. Each saw the opportunities this segment provides and went full speed ahead. READ MORE ADD TO CART
Article7 min read Jan 24, 2024Breaking down the mission critical H-2B worker processKyle Richardson, operations manager at L & A Tent Rentals, Trenton, N.J., discusses how his company secures workers through the H-2B program and offers advice on navigating the process. READ MORE ADD TO CART
Article3 min read Jan 2, 2024Rental Software Series: BCS ProSoftRental Management is producing the Rental Software Series. For the January 2024 issue, we profile BCS ProSoft, San Antonio and Tulsa, Okla. READ MORE ADD TO CART
Article12 min read Dec 12, 2023Being the ‘best’ requires ‘upping our game’Rather than making rental simple, the team at Colorado Party Rentals, Denver, believes in pushing the envelope, checking in with and listening to clients and asking, ‘What are we missing?’ READ MORE ADD TO CART
Article7 min read Dec 12, 2023ARA to the rescueWhen Marlene Woodard, president, A Planned Affair Event Rentals, Redding, Calif., learned about the American Rental Association (ARA), she quickly discovered the association’s resources could be veritable lifesavers. READ MORE ADD TO CART
Article2 min read Dec 1, 2023Robust rentals for most in the NortheastSarah Wilper, CERP, executive vice president, Taylor Rental Center, Manchester, Conn., who serves as American Rental Association (ARA) Region One director, says that rental segments across the Northeast are, for the most part, heading into 2024 in a position of strength. READ MORE ADD TO CART
Article2 min read Dec 1, 2023Optimism tempered by uncertainty in the mid-AtlanticBrian Richardson, president, L & A Tent Rentals, Trenton, N.J., and American Rental Association (ARA) Region Two director, sees a mix of booming business tempered by rising interest rates and election year uncertainty for mid-Atlantic rental operators heading into 2024. READ MORE ADD TO CART
Article2 min read Dec 1, 2023The outlook from the SoutheastJohn Scott, owner and managing partner, First Source Equipment Rentals, Burlington, N.C., and American Rental Associatin (ARA) Region Three director, offers his assessment of equipment and event rental markets across the Southeast heading into 2024. READ MORE ADD TO CART
Article2 min read Dec 1, 2023Balancing high volume and profit constraints in the upper MidwestDoug Haas, president and CEO, Crown Rental, Burnsville, Minn., and American Rental Association (ARA) Region Six director, offers his assessment of equipment and event rental markets across parts of the Midwest heading into 2024. READ MORE ADD TO CART
Article2 min read Dec 1, 2023Economic pros and cons in the NorthwestSteve Ricci, president and owner, Bigfork Rentals, Bigfork, Mont., and American Rental Association (ARA) Region Eight director, offers his assessment of equipment and event rental markets across the Northwest heading into 2024. READ MORE ADD TO CART