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- River City Equipment Rental & Sales joins Empower Rental Group
River City Equipment Rental & Sales joins Empower Rental Group
By Brock Huffstutler
June 27, 2024
River City Equipment Rental & Sales, Muscle Shoals, Ala., has come under the banner of Empower Rental Group (ERG), Franklin, Tenn., as part of ERG’s strategic expansion.
The Muscle Shoals location will leverage ERG’s network and resources, including aerial, material handling and earthmoving equipment, and construction site solutions.
“We are thrilled to welcome River City Equipment into our family. This rebranding will bring only benefits to our customers, enhancing our ability to meet all their equipment rental needs effectively,” said Ryan Wilson, CEO of ERG.