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Make the most of your membership at the ARA Resource Center

by Steve Campbell

ARA Resource CenterThe American Rental Association (ARA) will feature the latest products and services for those in the equipment and event rental industry at The ARA Show™ 2023 in Orlando. The ARA Resource Center has been a hot spot for ARA members to learn how to better use the tools their membership provides, discover new opportunities that can improve their rental business, and shop for the latest resources and products from ARA.

As was the case at the 2021 show, ARA will have two booths again in 2023. The two booths will be near each other with one in the construction section at Booth No. 3420 and the other in the event section at Booth No. 3217.

The booth in the construction section — Booth No. 3420 — will be the larger of the two booths with interactive features and presentations. ARA’s Education department will host presentations on programs available to ARA members. The booth also will include some of the newest membership initiatives around workforce development and the new ARA Healthcare Solution. In addition, the booth will include some excitement with a NASCAR simulator, plus information on additional ARA programs and services.

The booth in the event section — Booth No. 3217 — will focus on ARA membership and networking opportunities.

In addition to key programs, simulators and presentations, the ARA Resource Center also is a place for ARA members to learn more about the tools offered to them, log into the ARA website to access RentalU and other website resources, learn more about new products coming soon from ARA and much more.

The ARA Resource Center will be open during all show floor hours on Monday, Feb. 13, from 9:30 a.m.-5 p.m.; Tuesday, Feb. 14, from 9 a.m.-5 p.m.; and Wednesday, Feb. 15, from 9 a.m.-1 p.m.