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Focus on the entirety of event rental at EventsU

By Steve Campbell

December 10, 2023

EventsUThe newly rebranded EventsU kicked off The ARA Show™ 2023 in Orlando with a renewed focus for event rental companies. The program was so successful for more than 400 attendees that it will return at The ARA Show 2024 in New Orleans on Feb. 17. 

This full day of education and networking for event rental professionals touches on a variety of topics including rental workforce, social media advertising, event profitability, safety and more. These sessions will provide key takeaways that attendees can put into practice right away. Premier sponsors for EventsU are Aztec Tents; Choice Party Linens; Easy RFID Pro; and Seitz, The Fresher Co. 

“It was a great day to work on the business in its entirety,” said Kyle Richardson, L & A Tent Rentals, Trenton, N.J., during EventsU in Orlando. “I feel like it was a complete day. I have a lot to take home with me. It was great to see friends I only get to see twice a year. It was really thorough. I’m so glad I came.” 

The EventsU Reception at Generations Hall will cap off the day. It’s an opportunity for EventsU attendees to connect will their fellow event rental professionals after a busy day. The reception will feature a hosted bar, food stations and entertainment. The EventsU Reception is sponsored by the premier sponsors plus Central Tent, Goodshuffle Pro, Palmer Snyder Furniture and TopTec Event Tents. 

“The networking part is one of my favorite parts just to be able to connect with people,” said Jared Medaris, CERP, Expo Events, Fresno, Calif., during EventsU in Orlando. “Even though I haven’t seen them for maybe a year or sometimes a little longer, it’s good just to get back to talking rental.” 

Click here for more information about EventsU. Registration is exclusive to American Rental Association (ARA) members and is a separate registration from The ARA Show. To attend EventsU, attendees must be registered for The ARA Show. EventsU registration is $499 through Feb. 15. A ticket to the EventsU Reception is $100.