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Celebrating women in the rental industry

By Ashleigh Petersen

March 12, 2023

Women in Rental Breakfast attendeesThroughout the month of March, businesses and organizations are celebrating Women’s History Month. Thousands of women help make up the equipment and event rental community. To help empower women and create a collective voice, Women in Rental was created by the American Rental Association (ARA). 

Women in Rental Breakfast attendees

The Women in Rental group provides networking, mentorship and educational opportunities with the goal of connecting female rental operators on a local, regional and national level. The goal is to encourage women to get involved, build connections and support each other. Since its inception, Women in Rental has grown every year, hosting its largest Women in Rental Breakfast at The ARA Show™ in Orlando in February. 

There are many ways those in the industry can get involved in Women in Rental including joining theARA Women In Rental Facebook Group, the ARA Women in Rental LinkedIn group or attending an event — such as the Women in Rental Breakfast held during The ARA Show™ or the Women in Rental Conference. Visit to learn more. 

Click here for a snapshot of recent Women in Rental events.